Contract W9124D11C0002
The Nielsen Company (Us), Llc · Department Of Defense · September 28, 2020
The Nielsen Company (Us), Llc was awarded a federal contract by Department Of Defense (Department Of The Army) on September 28, 2020 for $805,000 (current value) of work in marketing research and public opinion polling. Performance is in Fort Knox, KY. It was awarded under full and open competition. It uses firm fixed-price contract pricing. If all options are exercised, the contract could reach $805,000.
Contract details
- PIID
- W9124D11C0002
- Award type
- Definitive Contract
- Pricing
- Firm Fixed Price
- Set-aside
- No Set Aside Used.
- Competition
- Competed Under Sap
- NAICS
- 541910 · Marketing Research And Public Opinion Polling
- Product / service
- Special Studies/Analysis- Other
- Place of performance
- Fort Knox, KY
- First action
- September 28, 2020
Description
NATIONAL TELEVISION MONITORING
Modification timeline
-
September 28, 2020Mod P00005 · Funding Only Action$804.3K
Similar contracts
| Recipient | Agency | Date | Obligated |
|---|---|---|---|
| Barbaricum Llc | Department Of Defense | December 3, 2025 | $315.6K |
| Gallup, Inc. | Department Of Defense | November 4, 2025 | $1.97M |
| Advanced Survey Design, Llc | Department Of Defense | September 30, 2025 | $351.9K |
| The Nielsen Company (Us), Llc | Department Of Defense | September 29, 2025 | $107.3K |
| Advanced Survey Design, Llc | Department Of Defense | September 23, 2025 | $345.8K |
| A-G Associates, Inc. | Department Of Defense | September 16, 2025 | $399.8K |
Top contractors in NAICS 541910
Lifetime obligated dollars across all federal contracts in this NAICS code.
| # | Contractor | Contracts | Obligated |
|---|---|---|---|
| 1 | National Opinion Research Center | 3 | $40.13M |
| 2 | Westat, Inc. | 1 | $17.64M |
| 3 | Telaforce Llc | 3 | $4.35M |
| 4 | Gallup, Inc. | 8 | $2.72M |
| 5 | Ncs Pearson, Inc. | 1 | $1.35M |
| 6 | Naxion Inc | 10 | $759.9K |
| 7 | The Manhattan Strategy Group Llc | 1 | $525.8K |
| 8 | Marketing For Change Co. | 2 | $500.0K |
| 9 | Tetra Tech Ma, Inc | 1 | $451.2K |
| 10 | Nielsen Consumer Llc | 1 | $427.0K |
Track this on BesaGov
Get a free weekly email when this changes — new awards, new sub-awards, new opportunities. No login required.
Continue learning
Keep researching
Frequently asked questions
What is contract W9124D11C0002?
Contract W9124D11C0002 is a federal contract awarded to The Nielsen Company (Us), Llc by Department Of Defense on September 28, 2020 for $805,000 of work classified under MARKETING RESEARCH AND PUBLIC OPINION POLLING. It has been modified 0 times since the base award.
Who won contract W9124D11C0002?
The Nielsen Company (Us), Llc won contract W9124D11C0002 from Department Of Defense.
How much is contract W9124D11C0002 worth?
Contract W9124D11C0002 has obligated $0 to date but carries a potential ceiling of $805,000 if fully funded and all options are exercised.